Learn more about the process of drawing up a marketing plan and learn how to conduct background research, structure the plan, and put it into action.
A good marketing plan is essential for keeping a business on track. If you do not know how you will be promoting a product or service, you will not maximise your profits or build a loyal following. You may end up targeting the wrong audience, wasting time and money as a result.
This course will take you through the process of drawing up a marketing plan. You will learn how to conduct background research, structure the plan and put it into action.
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Certificate of completion